Currency for How Media Actually Works Today
Leveraging Digital Platforms to Drive Live Sports Tune-In
Google Names Comscore to Measurement Partner Program
California Consumer Data Privacy Act, AB-375
On Thursday, California passed the California Consumer Privacy Act, AB-375. This law does not go into effect until January 1, 2020, and will provide consumers with more transparency and control for th...
Delivering Impact: Advancing this Year’s Upfronts
Five Key Steps to Keep Your Brand Safe in a Complex Media Ecosystem
Reaching the Elusive OTT Consumer
In the midst of a continually fragmenting media landscape, advertisers need a holistic view of consumer behavior to better understand and reach target audiences. But some audiences – like OTT streamer...
A Strong Start Expected for the 2018 Summer Box Office
National Geographic Ranked Top Social Brand in 2017 by Shareablee
Smart Speaker Penetration Hits 20% of U.S. Wi-Fi Households
From the Golden Globes to the Grammys, TimesUp campaign drives over 101 mil...
Comscore Workshop/Research Phishing Scam
Why Smart Speakers are Ready for Primetime this Holiday Season
How Retailers Can Close the Loop between Planning and Sales in a Cross-Chan...
5 Trends for Retailers to Watch Out for this Holiday Season
YouTube Tune-In Study Shows Ad Recency and Frequency Correlate with Viewers...
Audience of the Moon
Comscore Appoints Joseph R. Rostock as Chief Information Officer
Comscore Follow-Up Statement on Pending Legal Proceedings with Nielsen