Presentations and Whitepapers

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Presentation

New Year's Audience Guide

Our New Year's audience guide is the key to helping your brand reach motivated audiences in 2025. Read more

Presentation

Basketball Audience Playbook

Presentation

CIMM Summit 2024

8 oct 2024

Evan Shapiro’s analysis of Comscore’s dataset...

26 sep 2024

Football Audience Playbook

11 sep 2024

2024 State of Privacy in Advertising

31 jul 2024

2024 State of Gen Z and the Future of Advertising

29 jul 2024

Transforming The Digital Landscape Through Gender...

26 jul 2024

Unwrap Our 2024 Holiday Targeting Guide

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17 Jul 2024

2024 State of Gaming Report

30 May 2024

Fall Targeting Guide 2024

20 May 2024

2024 Summer Games Audience Targeting Guide

Our programmatic targeting guide offers tailored audience recommendations for campaigns focused on the 2024 Summer Games, including off-the-shelf and custom audience ideas.

8 May 2024

Comscore Collaborates with Snowflake

8 May 2024

Automotive Vertical Segment Guide

1 May 2024

Driving Brand Marketing ROI Across All Screens and Formats

This session with Comscore Chief Commercial Officer, Steve Bagdasarian, and Kochava CEO and Founder, Charles Manning, presented new insights from ad campaigns that have driven meaningful performance o...

18 Apr 2024

Comscore's 2024 State of Digital Commerce Report

23 Apr 2024

Health Vertical Segment Guide

11 Apr 2024

Comscore at Digiday Publishing Summit

21 Mar 2024

Comscore Congressional District CTV Index