2025 State of Programmatic Report
Proximic by Comscore’s third annual State of Programmatic Report for 2025 reveals a digital advertising industry at a turning point. Read more
Summer Audience Guide
Spring Audience Guide
CES 2025 kicks off with Comscore
Comscore Data Divas at CES C Space
Consumers set up a blockbuster holiday season at the Box Office
Comscore TV Personification
New Year's Audience Guide
Basketball Audience Playbook
Our Basketball Audience Playbook is your game plan for slam-dunking success this season.
Unpacking the Role of AI in Media Measurement
Life is Local: Comscore at AWNY, NAB, and CIMM in New York
CIMM Summit 2024
CIMM's annual Summit in NYC is the flagship in-person event, that brought together top executives in media, advertising and research, to debate and discuss the most exciting innovations and critical i...
Evan Shapiro’s analysis of Comscore’s dataset and new ad exposure metric
Football Audience Playbook
2024 Presidential Debate: Cross-Screen Performance
Will Gen Z Turn Out to Vote in 2024?