#RIPGRPs: Evolving the Metrics That Move Us Forward
Groupon, LivingSocial Grabbing Different Segments of the Daily Deal Marketp...
Comscore Data on Apple iOS Featured at WWDC
Comscore Releases Inaugural Data from Total Universe Report
Comscore is excited to announce that we have released our first beta data set from the Comscore Total Universe report, and we have some very interesting results to share. As background, the Comscore T...
Creative is King When Targeting Millennials
6 Keys to Mobile Search Marketing Success
Seeking Osama: Anatomy of a News Firestorm in a Cross-Platform Environment
When the news broke late Sunday evening that U.S. armed forces had managed to hunt down and kill Osama bin Laden, a range of emotions washed over me, including relief, elation, pride and so many other...
#RoyalWedding: The Role of Social Media in William and Kate’s Big Day
Comscore and Carnegie Mellon Join Forces for Social Media Analytics Case Co...
Battle of the Browsers: Impacting Search Share
Will Rising Gas Prices Threaten Recent Gains in U.S. E-Commerce Spending?
The Journal of Advertising Research 50th Anniversary Edition
Q and A Search: Who, What, Where, When, Why and How
Oscar Efforts Successfully Court Younger Demographics Online
What’s My Comp Index?
Digital Analytix First to Comply with IAB and ABCe Terminology Guidelines f...
Comscore Introduces Digital Analytix: Overcoming Pain Points with Digital D...
A Retrospective View of 50 Years of Advertising Research
Weather Forecast? Don’t know, check Google...