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Gender Equality Measurement in Digital Planning

Washington, D.C. Welcomes Back Pre-Season Football

As D.C. residents welcome the NFL back for the 2023 season, it was NFL Preseason Football on WRC (NBC) that earned the top spot amongst broadcast series, and an impressive average live household ratin...

Programmatic Decoded: What is Contextual Targeting? How has it evolved and...

MLB Baseball Tops NFL Pre-Season in Philadelphia, PA

Unwrap the Holiday Segment Guide - Your Essential Ad Targeting Resource for...

Discover the power of a well-executed holiday strategy with our comprehensive Holiday Segment Guide.

Women’s World Cup Tops Rankings in Seattle, WA

Young Women Emerge as Fastest-Growing Sports Audience

Introducing Show-Level Streaming Audiences, the Newest Addition to Proximic...

Local News Engages Audiences in St. Louis, MO

Our Commitment to Responsible Media

Comscore Markets® - Interactive Map

MLB All-Star Weekend Shines in San Francisco - San Jose, CA

The ‘Barbenheimer’ Strikes Back!

Barbenheimer and Redefining Movie Marketing Strategies

Transforming Consumer Validation Into Campaign Success

Wimbledon 2023: Alcaraz wins to usher in a new era with social media a key...

OTT & CTV Quick Guide: Key insights every advertiser should know on the imp...