Consumers set up a blockbuster holiday season at the Box Office
Famous Family Movies
How do Political Ads add Up?
Comscore and Rentrak to Merge, Creating Leading Cross-Platform Measurement...
We are very excited to announce today the merger of two media industry measurement leaders, Comscore and Rentrak. The rationale for this merger is quite simple: together we have an improved ability to...
The Rise of the Super Viewer and Why Advertisers Should Care
Push Play: Is your video strategy driving results or stuck on “Pause"?
Good News for Digital Publishers: Audiences Are on the Rise Thanks to Mobil...
Earlier this week Comscore released our 2015 U.S. Mobile App Report, which is full of interesting new findings on the importance of apps to the digital landscape and how consumers are engaging with th...
Venmo, BuzzFeed, Tinder and Snapchat Among The Top 20 Apps with Highest Con...
How the Power of Habit Drives Mobile App Usage
Millennial habits
The 2015 U.S. Mobile App Report
Is the Future of TV Programmatic?
Media Planning with the Best of Both Worlds: TV & Digital
Cross Media
Comscore Study for Opera Mediaworks Proves Branding Value of Native Mobile...
How Retailers Can Act on the Shopping Behavior of Today’s Global Flex Shopp...
Are You Ready For Some Football
Comscore Holiday Tracker®
Millennials Boast Huge Social Networking Growth and Engagement on Smartphon...