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Security Concerns Inhibit Mobile Banking Adoption Among Older Consumers

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AppNexus Joins Comscore Industry Trust

As of today, Comscore Trust Profiles – the first phase of the company’s Industry Trust initiative that allows buyers to use key Comscore advertising metrics directly in select programmatic trading pla...

The M-Commerce Gap: Why Dollars Continue to Lag Shopping Behavior on Mobile

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7 Out of 10 iPhone and Android Users are Loyal to Their Platform on Tablet

The number of Americans who own tablets recently surpassed 100 million for the first time ever, a remarkable milestone given that the product category didn’t exist more than five years ago. In a marke...

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State of the U.S. Online Retail Economy in Q1 2015

Comscore and Microsoft Partner to Provide Big Data Mining and Visualization...

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Non-Human Traffic: Why It Matters and Why You Should Care

Mobile Metrix Now Features Reporting of Mobile Ad Network Reach

The Vital Role Media Buyers Play in Fighting Ad Fraud

Teens & Older Demos Driving Gains in U.S. Smartphone Penetration

Mobile In-App Ad Tagging: Become a Mobile Authorized Tagging Partner for co...

Comscore Acquires Proximic to Bring Enhanced Trust and Transparency to Digi...

Top 5 Reasons Why Sellers Should Care about NHT and Online Ad Fraud