Consumers set up a blockbuster holiday season at the Box Office
Featuring: Tina Rubin, CMO at Wave
In an interview with Tania Yuki, Tina Rubin shares her experiences as a marketer and what she believes is most critical when connecting with the elusive Generation Z, authentically and on their own terms.
Tina Rubin began her career at Mattel before holding important marketing roles at content powerhouses such as Netflix, Amazon and Disney.
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