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AppNexus Joins Comscore Industry Trust

As of today, Comscore Trust Profiles – the first phase of the company’s Industry Trust initiative that allows buyers to use key Comscore advertising metrics directly in select programmatic trading pla...

validated Campaign Essentials (vCE) Mobile Charter Results Highlight the St...

Over the past year, we have been working with select clients to deliver mobile audience delivery data – including reach, frequency and GRPs – as part of a charter study. In partnership with our charte...