More Insights

Snapchat Breaking into the Mainstream as it Posts New Highs Across Age Segm...

Fastest Growing Retail Product Categories Boast Greatest Share of Mobile Sp...

Kantar and Comscore expand upon partnership, add SimilarWeb

Today we’re excited to announce the expansion of our behavioral data partnership with Kantar and a new partnership with SimilarWeb, which will bring expanded capabilities and new innovative solutions...

Understanding CNN’s Unduplicated Cross-Media Audience Footprint

Comscore and Our Continued MRC Accreditation Momentum

Sophisticated Detection Techniques Essential for Uncovering Majority of Inv...

The top online display advertisers deliver hundreds of billions of impressions every year. Unfortunately, more than half of the ad impressions served – 52 percent – never have the chance to make an im...

Traditional News Publishers Take Non-Traditional Path to Digital Growth

“Mobile is Eating Bricks and Mortar”

iPhone 6 Series Now Represents Majority of U.S. iPhone Installed Base

Comscore and Adobe Partner to Deliver Seamless Cross-Platform Audience Insi...

Comscore in Journal of Advertising Research on How to Distinguish “Valuable...

Warc Webinar: 5 Digital Marketing Lessons from Comscore

A New Model for a New Era of Cross-Platform Measurement

Comscore in Journal of Advertising Research on Why the Gross Rating Point M...

Story of the 2015 Holiday Season: Mobile is Eating Brick-And-Mortar Retail

Nine Consecutive Billion-Dollar Days of Online Desktop Spending Mark the Lo...

Q3 2015 E-Commerce Jumps 15% Y/Y to $69.7 Billion in Sales

Multi-Platform Media Planning in Practice