More Insights

Giving Thanks to Our Panelists This Holiday Season

Retailers Battle It Out on Social for Black Friday Supremacy

Four Digital Trends to Watch this Holiday Shopping Season

The trees may not be trimmed nor the menorahs lit (yet!), but the 2013 online holiday shopping season is already well underway. While we’re predicting a combin ed 14-17% growth in holiday desktop e-co...

Crystal Ball: 5 Bold Predictions for the 2013 Holiday Season

Measuring What Matters in Social Media

Viewability + Audience: Why Digital Ad Growth Depends on the Link Between P...

I was lucky enough to join some of digital advertising’s best and brightest last week at the IAB’s Ad Ops Summit and Comscore’s own Media Seller Roundtable, and those in attendance were treated to som...

Measuring What Matters in Social Media

Healthcare.gov: Traffic is Up Slightly, But Browsing and Enrollment is Down

Comscore Releases Top 50 U.S. Multi-Platform Properties for September 2013

Following Initial Fiasco, Healthcare.gov Website Conversions Jump as Traffi...

Five Strategies for Effectively Marketing to the Multi-Platform Majority

Marketing to the Multi-Platform Majority

Healthcare.gov Sees Massive Traffic Spike, Reaching 2.5 Million Americans o...

Do Mobile Ads Even Work? New Comscore Research Says “Yes”

Measurement in the Evolving App Environment

5 Reasons to Start Using Direct View Today

5 Things Every Marketer Should Know About Mobile Commerce

2013 Digital Future in Focus Series