Currency for How Media Actually Works Today
The media landscape isn’t just shifting - it’s transforming and evolving in real time. Advertisers can no longer rely on a single, one-size-fits-all currency. They need measurement... Read more
Local Is Where Currency Begins
The Rise of AI Tools: A View of U.S. Consumer Adoption and Application
Fall Audience Guide
Consumer AI Tool Usage
CIMM East Highlights & Currency Clarity
Flexible by Design: Building Standards That Fit a Multi-Currency World
The Doctor Pays a Visit
Your Friendly Neighborhood Spider-Man Does it Again!
Memorial Weekend Box Office Swims to Solid Results!
Paul and Mike discuss the dominance of “The Little Mermaid” over Memorial weekend and the importance of having a diverse slate of films (including four other notable newcomers) that along with the hol...
The Movie Theatre is here to stay with special guest Jackie Brenneman
Long live the King
Thunderbolts and Lightning
This week Paul and Mike discuss how the theatrical marketplace is continuing to move back into a more “normal” cycle and how not every movie is destined to over achieve but that doesn’t mean theatres...
Are Movie Theaters Here to Stay?
Selena Gomez overtakes Kylie Jenner as #1 on Instagram. What does this exch...
We Are The Champions
Bears and Faith breathe added life to a wild weekend at the Box Office