2025 State of Programmatic Report
Proximic by Comscore’s third annual State of Programmatic Report for 2025 reveals a digital advertising industry at a turning point. Read more
Spring Audience Guide
CES 2025 kicks off with Comscore
Comscore Data Divas at CES C Space
Consumers set up a blockbuster holiday season at the Box Office
Comscore TV Personification
The Doctor Pays a Visit
Your Friendly Neighborhood Spider-Man Does it Again!
Memorial Weekend Box Office Swims to Solid Results!
Paul and Mike discuss the dominance of “The Little Mermaid” over Memorial weekend and the importance of having a diverse slate of films (including four other notable newcomers) that along with the hol...
The Movie Theatre is here to stay with special guest Jackie Brenneman
Long live the King
Thunderbolts and Lightning
This week Paul and Mike discuss how the theatrical marketplace is continuing to move back into a more “normal” cycle and how not every movie is destined to over achieve but that doesn’t mean theatres...
Are Movie Theaters Here to Stay?
Selena Gomez overtakes Kylie Jenner as #1 on Instagram. What does this exch...
We Are The Champions
Bears and Faith breathe added life to a wild weekend at the Box Office