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In-Target, Viewability and Invalid Traffic: Campaign benchmarks across the...

U.S. iPhone Ownership Reaches All-Time High on Strength of iPhone 7

"Measuring Television in the Programmatic Age" – Comscore in the Journal of...

As the media landscape has grown more complex and fragmented, the need for a radically new approach to cross-platform audience measurement has never been more urgent.

Infographic: Understanding ‘mobile first’ consumer behaviours

OTT Breaks Out of Its Netflix Shell

Brand Safety: Another Case for Increased Trust & Transparency in Digital Ad...

Comscore is working closely with industry partners to foster greater trust and transparency. We recently announced that we are working with YouTube on brand safety to give advertisers greater visibili...

Mobile’s Hierarchy of Needs

Record 2016 at North American Box Office Proves Continued Enthusiasm for Mo...

Fantastic Franchises at the Summer Box Office

Mobile Matures as the Cross-Platform Era Emerges

A New Model For Cross-Platform Measurement

2017 U.S. Cross-Platform Future in Focus

What's Cooking with Food Delivery?

Why Marketers Need to Know About Advanced Currencies

Expectations from Snapchat

Unlocking Mobile Measurement for YouTube in the U.S.

The State of Digital

Mobile Pushes 2016 Online Holiday Spending Above $80 Billion