Consumers set up a blockbuster holiday season at the Box Office
Watch Paul Dergarabedian, Comscore Sr. Media Analyst, in conversation with Akshaye Widhani to discuss the incredible global success of "Pathaan," the indelible impact made by the founder of Yash Raj, late legend Mr. Yash Chopra who was considered "King of Romance", and the importance of the Yash Raj Spy Universe & the Tiger Franchise with super star Salman Khan. Plus creative collaborations with Hrithik Roshan ("War") and now with Mr Shah Rukh Khan on "Pathaan."
Prior to becoming only the second-ever CEO in YRF’s span of a glorious 50-year history, Akshaye served in the leadership role as the Senior Vice President - Finance, Business Affairs & YRF Studios. He has had an unwavering track record demonstrating superior business acumen responsible for accelerated business growth, optimising value and refining brand equity across all verticals of the company. A graduate from the Kelley School of Business, Indiana University with a dual major in Finance and Entrepreneurship, Akshaye joined YRF as a Studio Manager and his contribution to the company since 2005 has been marked by purpose-driven passion, transformational changes and relentless commitment towards the success of the brand.
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