More Insights

66 Percent of Digital Media Population in Spain is Now 'Multi-Platform'

Comscore recently launched MMX MP to deliver a unified view of desktop, smartphone and tablet audiences in Spain, the third market to have access to multi-platform measurements, together with U.S. and...

Social Media Monetization in a Mobile First World

As much as Silicon Valley’s ethos is the constant pursuit of creating value, eventually the byproduct of this process (and the stakeholders involved) will also require the creation of revenue. In the...