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2014 U.S. Digital Future in Focus

Comscore in Journal of Advertising Research on Topic of Social Media Effect...

66 Percent of Digital Media Population in Spain is Now 'Multi-Platform'

Comscore recently launched MMX MP to deliver a unified view of desktop, smartphone and tablet audiences in Spain, the third market to have access to multi-platform measurements, together with U.S. and...

Digital Analytix® Multi-Platform Awarded New Technology of the Year by Digi...

The Duplication Complex: Failing to Acknowledge the Importance of ‘Mobile-O...

Social Media Monetization in a Mobile First World

As much as Silicon Valley’s ethos is the constant pursuit of creating value, eventually the byproduct of this process (and the stakeholders involved) will also require the creation of revenue. In the...

The Multi-Platform Majority is Here to Stay, and What This Means for Your W...

Comscore’s Approach to Capturing Value from Big Data Showcased in MIT Case...

Digital Analytics Association LA Symposium: Marketing to the Multi-Platform...

The Multi-Platform Majority: How Mobile is Changing the Way We Experience t...

U.S. Desktop + Mobile E-Commerce Spending on Cyber Monday Topped $2 Billion...

Amazon & eBay Drive Heavy App Usage, While Multi-Channel Retailers Rely on...

Comscore Releases Top 50 U.S. Multi-Platform Properties for September 2013

Two-thirds of Zynga, Groupon and Pandora Users Access Exclusively Via Mobil...

Five Strategies for Effectively Marketing to the Multi-Platform Majority

92% of U.S. Time Spent with Photos Occurs on Mobile vs. Just 25% for Portal...

Marketing to the Multi-Platform Majority

Marketing to the Multi-Platform Majority