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How Does the Industry Prepare for an Evolving Currency and a Multi-Currency...

The Future of Everywhere: Creating a Common Audience Definition across Plat...

‘Comscore Everywhere’ Befriends Fragmentation With Cross-Screen Measurement

In this video interview with Beet TV's Robert Andrews, Comscore CEO Bill Livek talks about the launch of Comscore Everywhere, and the company's vision for "a true single-source unified cross-platform...

Understanding the Importance of Virtual MVPDs

CTV in the Changing Media Landscape

Evening The Score With Comscore CEO Bill Livek

Comscore CEO Bill Livek recently joined Allison Schiff on the AdExchanger Talks podcast to discuss the state of measurement and how Comscore is building the currency for the new era of media.

Measurement and Using Advanced Audiences

CTV Media Planning

Cord-cutting and Non-Ad Supported Platforms

Keeping Connected TV Hot

CTV in the Marketing Mix

Ad-Supported vs. Non-Ad Supported OTT App Viewership Behavior

California Rivals: Analyzing the 2021 National League Division Series Dodge...

Defining Connected TV

Understanding the Typical OTT Home

Building the Path Forward for the Future of Measurement: An Open Letter to...

Future Finders: The Future of Media Measurement with Bill Livek

Building for the Future of Measurement, Today