2024 State of Gaming Report
2024 State of Programmatic Report
5 Surprising Audiences Watching the Big Game
Three key insights for podcast advertising, in a privacy-centric landscape
The surge in the podcast popularity over recent years is no secret. This wave has brought with it a significant uptick in podcast advertising evolving both in complexity and impact.
Strategies that Win: The New Year Sports Segment Guide
Top 3 Holiday Shopping Predictions for 2023
Political TV Ad Exposure Targeting
New segments available exclusive to The Trade Desk users help political advertisers drive incremental reach over linear through digital channels including CTV.
Un-Identifying the Future of Advertising
The 2023 Holiday Checklist
Spooky Stats: Halloween Costume Shopping Trends
Monetization Opportunities for Publishers in the Face of Signal Loss
Navigating the Future of Ad Monetization with Proximic by Comscore
Programmatic Decoded: What is Advertising Addressability?
Programmatic Decoded: What is Contextual Targeting? How has it evolved and...
Unwrap the Holiday Segment Guide - Your Essential Ad Targeting Resource for...
Introducing Show-Level Streaming Audiences, the Newest Addition to Proximic...
Game On! How to Unlock the Potential of Fall Sports Viewership
How the Women's World Cup Scores Big
AI's Role in the Partnership of Data + Creativity