2025 State of Programmatic Report
When Mobile Web Dominates Apps in an App-Dominated World
The Perils of Survey Data in Cross-Platform Measurement
Major Mobile Milestones in May: Apps Now Drive Half of All Time Spent on Di...
May turned out to be a banner month for mobile as it delivered on some huge milestones which underscored just how impressive the medium’s ascendance has been in the past few years. Mobile platforms –...
Amazon’s First Try at the Smartphone Market Doesn’t Mean it’s New to Mobile
Telecoms.com Interview with Brian Jurutka
Online Media Measurement: It’s Not Like Betamax Vs VHS
Josh Chasin talks about ad validation at the BeetTV Video Ad Fraud & Viewability Leadership Summit.
How Better Measurement Can Bring More Brand Advertising to Digital
Two Out of Five Hispanic Millennials are Mobile-Only Internet Users
Spain vs. The Netherlands: The Digital Football Match
Digital Banking Industry Trends and Observations
If a Digital Ad Falls in the Wrong Place, Does It Make an Impression?
Six Questions: Gian Fulgoni, Comscore
From TV to Total Video: How Integrated Video Planning Can Transition Advert...
5 Principles of Comscore Total Video
Keeping Ahead of Non-Human Traffic: A Q&A with Brian Pugh
Captivating the Consumer in a Digital World
From TV to Total Video
The Rise of Brands on Instagram