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Introducing Our New Brand

Ad Targeting in the Age of Privacy

Local TV & Agency Sales Conference 2018

This presentation sights and updates from Comscore executives, including product & strategic updates tailored to the Local TV market. In addition to Comscore presentations, we were joined on stage by...

To What Do I Owe This Success? – Optimizing TV Ad Campaigns to Drive Automo...

“It’s like Thunder, Lightning, Severe Weather is Frightening:” How Harsh We...

The 2018 Summer Box Office Sizzle: How the Summer Season Proved the Movie T...

Summer 2018 was full of big blockbusters, powerful documentaries, and cinematic thought provokers. The season had an enormous head start with Marvel’s powered juggernaut “Avengers: Infinity War,” whic...

What’s Old is New Again: The Renaissance of Contextual Targeting

It’s Official: Retail Spending Is Shifting Earlier in the Holiday Season

When Linear TV and Digital Collide: The Rise of the Virtual MVPD

Hulu Hopes Comscore Campaign Ratings Quantify Shared Viewing

Amazon Prime Day 2018: Key Takeaways from One of the Summer’s Biggest Retai...

The Future of CTV Advertising Panel

Leveraging Digital Platforms to Drive Live Sports Tune-In

Google Names Comscore to Measurement Partner Program

Disney Dukes It Out At Box Office And Boardroom

California Consumer Data Privacy Act, AB-375

State of OTT

Unlocking the Power of Location Data for Publishers