More Insights

It’s Official: Retail Spending Is Shifting Earlier in the Holiday Season

When Linear TV and Digital Collide: The Rise of the Virtual MVPD

Hulu Hopes Comscore Campaign Ratings Quantify Shared Viewing

With 78% of its viewing happening on living room television sets, Hulu has a big stake in solutions like Comscore’s soon-to-launch Campaign Ratings tool for measuring de-duplicated, cross-platform aud...

Amazon Prime Day 2018: Key Takeaways from One of the Summer’s Biggest Retai...

The Future of CTV Advertising Panel

Leveraging Digital Platforms to Drive Live Sports Tune-In

More than 90 percent of linear sports content is viewed live, making it a valuable place for advertisers to reach engaged audiences.* In fact, $10.3 billion in ad dollars were spent on sports programm...

Google Names Comscore to Measurement Partner Program

Disney Dukes It Out At Box Office And Boardroom

California Consumer Data Privacy Act, AB-375

State of OTT

Unlocking the Power of Location Data for Publishers

Delivering Impact: Advancing this Year’s Upfronts

Five Key Steps to Keep Your Brand Safe in a Complex Media Ecosystem

Reaching the Elusive OTT Consumer

A Strong Start Expected for the 2018 Summer Box Office

National Geographic Ranked Top Social Brand in 2017 by Shareablee

Smart Speaker Penetration Hits 20% of U.S. Wi-Fi Households

2018 State of the U.S. Online Retail Economy