Consumers set up a blockbuster holiday season at the Box Office
Carol Hinnant, Chief Revenue Officer at Comscore, joins advertising and marketing leaders on the blue ribbon panel at the 2021 Variety Entertainment and Technology Summit. They discuss the challenging yet exciting nature of the multi-platform advertising industry and what advertisers should prioritize in order to succeed in the developing field.
Check out the '10 Biggest Takeaways From Variety’s Entertainment and Technology Summit'.
Comscore TV Local provides unique viewing behaviors across all 210 markets, with insights for household-level and advanced audience reporting. Person-level demos are also...
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Comscore TV National provides television buyers and sellers with precise, massive-scale capturing insights at the household-level and with advanced audiences....