Press Releases

7 May 2012

Comscore Introduces Mobile Metrix 2.0, Revealing that Social Media Brands Experience Heavy Engagement on Smartphones

Comscore, Inc. (NASDAQ: SCOR) today announced the U.S. launch of Mobile Metrix® 2.0, its next generation mobile behavioral measurement service. Mobile Metrix 2.0 brings Comscore’s Unified...
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3 May 2012

Comscore to Speak at the Jefferies Global Technology, Media & Telecom Conference

RESTON, VA, – May 3, 2012 – Comscore, Inc. (NASDAQ: SCOR) today announced that Dr. Magid Abraham, President and Chief Executive Officer, will present at the Jefferies Global Technology, Med...
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3 May 2012

Comscore Introduces validated Campaign Essentials™ (vCE) in Canada

Comscore, Inc. (NASDAQ: SCOR) today announced the Canada launch of its validated Campaign Essentials™ (vCE) product, a new measurement solution for validating digital ad delivery. vCE enabl...
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1 May 2012

Comscore Reports March 2012 U.S. Mobile Subscriber Market Share

Comscore, Inc. (NASDAQ: SCOR) today released data from the Comscore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending Mar...
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30 Apr 2012

Comscore Releases “The Digital Politico” Report Highlighting 5 Ways Digital Media is Shaping the 2012 U.S. Presidential Election

Comscore, Inc. (NASDAQ: SCOR) today released a report analyzing the use of digital media in the 2012 U.S. presidential election to date. Entitled The Digital Politico: 5 Ways Digital Media...
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27 Apr 2012

Comscore validated Campaign Essentials™ (vCE) Gets Global Adoption from Several of World’s Leading Brands

Comscore, Inc. (NASDAQ: SCOR) today announced that several global brands across multiple continents are using Comscore validated Campaign Essentials™ (vCE) for measurement of their online a...
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26 Apr 2012

Tablet Competition Heats Up: Kindle Fire Captures more than Half of Android Tablet Market

Comscore, Inc. (NASDAQ: SCOR) today announced the next generation of its Device Essentials™ service, offering new insight into global digital device usage. Based on Comscore’s global Unifi...
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26 Apr 2012

European Mobile Gaming Gets Social: Rise in Smartphone Adoption Drives Increase in Mobile Gaming and Social Play

Comscore, Inc. (NASDAQ: SCOR) today released an overview of mobile gaming behaviour across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using the...
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24 Apr 2012

Comscore Media Metrix Ranks Top 50 U.S. Web Properties for March 2012

Comscore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. web activity at the top online properties for March 2012 based on data from the Comscore Media Metrix service. Lott...
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24 Apr 2012

For Display Ads, Being Seen Matters More than Being Clicked

Comscore, Inc. (NASDAQ: SCOR) and Pretarget, the intent targeting company, today released results of an online advertising study which found that ad viewability and hover time are more stro...
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23 Apr 2012

In Japan, Smartphones Surpass Feature Phones among Newly Acquired Devices for First Time Ever

Comscore, Inc. (NASDAQ: SCOR) today released data from the Comscore MobiLens service, reporting key trends in the Japan mobile phone industry during the three month average period ending Fe...
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23 Apr 2012

Comscore Appoints Beth Uyenco as Senior Vice President of International Research

Comscore, Inc. (NASDAQ: SCOR) today announced that Beth Uyenco has joined Comscore as Senior Vice President of International Research and will be based in Chicago. Ms. Uyenco will be respon...
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19 Apr 2012

Comscore Releases March 2012 U.S. Online Video Rankings

Comscore, Inc. (NASDAQ: SCOR) today released data from the Comscore Video Metrix service showing that 181 million U.S. Internet users watched nearly 37 billion online content videos in Marc...
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16 Apr 2012

Comscore and i360 Team Up to Provide Digital Marketing Insights for Political Campaigns and Advocacy Groups

Comscore, Inc. (NASDAQ: SCOR) today announced a collaboration with i360, a leading data and technology resource for the pro-business political and advocacy community, to provide insights in...
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12 Apr 2012

Nearly Half of European Online Audience Visit Sports Sites

Comscore, Inc. (NASDAQ: SCOR) today released an overview of internet usage in Europe, showing that 386.6 million Europeans went online in February 2012 for an average of 28.2 hours per pers...
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11 Apr 2012

Comscore Releases March 2012 U.S. Search Engine Rankings

Comscore, Inc. (NASDAQ: SCOR) today released its monthly Comscore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in March with 66.4 percen...
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5 Apr 2012

Branded Pharmaceutical Websites Continue to Generate Highest Lifts in Rx Conversion and Adherence

Comscore, Inc. (NASDAQ: SCOR) today released results from its sixth annual Online Marketing Effectiveness Benchmarks for the Pharmaceutical Industry, conducted in partnership with marketing...
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4 Apr 2012

UKOM Appoints Comscore as Official 2013 Partner for UK Online Audience Measurement

Comscore, Inc. (NASDAQ: SCOR) today announced that UKOM, the leading voice for online audience measurement for advertisers, media agencies and online media owners in the UK, has signed an a...
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