- October 14, 2016

The Digital Audience in Italy

Speaker: Stuart Wilkinson, Head of Industry Relations for Comscore EMEA and Fabrizio Angelini, CEO Sensemakers

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During this presentation, Stuart Wilkinson, Head of Industry Relations for Comscore EMEA and Fabrizio Angelini, CEO Sensemakers, reviewed the current state of Italian’s multi-platform landscape and the recent product enhancements with the introduction of Mobile consumer panel data.

Below you will find some of the key topics of the presentation:

  • How people are migrating from Desktop to Mobile
  • The mobile apps ecosystem
  • How Comscore measures the multi-platform users
  • Key data insights from Comscore’s recently launched mobile consumer panel

To know more about Comscore Multi-Platform solutions, contact us.

Multi-Platform Content Measurement

Comscore MMX® Multi-Platform provides an deduplicated view of total audience behavior across desktops, smartphones and tablets.

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