Consumers set up a blockbuster holiday season at the Box Office
Download now
Now that Comscore Digital Analytix® has been named as "VISIONARY" in Gartner´s Magic Quadrant for Digital Marketing Analytic, we present how our innovative practices for enterprise analytics and how they are helping our clients to solve their main business challenges.
During our breakfast, "Trends in Marketing Intelligence" in Mexico City, Fernando Gonzalez, SVP of Digital Analytix for Comscore, Inc., explained how proper measurement can help brands better analyze, correct and implement strategies and ultimately impact the user experience process and how to apply them to the Mexican market.
Among other topics, this presentation shows:
Comscore MMX® Multi-Platform provides an deduplicated view of total audience behavior across desktops, smartphones and tablets.
Request a demo