Consumers set up a blockbuster holiday season at the Box Office
This week host Paul Dergarabedian is joined by Jim Orr, the President of Domestic Theatrical Distribution for Universal Pictures, who has been at the forefront of film release innovation during the pandemic.
Listen as Paul and Jim discuss the reopening of theaters across the country and what that means for the film industry. Then stick around as Jim shares what he thinks the state of theatrical releases will look like in the year to come.
This episode covers:
Read our ongoing updates on shifting consumption trends and the resulting impact on the advertising and media industries on comscore.com/Coronavirus.
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