2024 State of Gaming Report
Signal and Telegram messaging apps' recent surge in engagement
Respecting Privacy in Online Measurement: Comscore's Vision
What happens to ad targeting if user tracking goes away?
On March 3rd, 2021 Google announced, much to most of the ad tech industry’s chagrin, that “once third-party cookies are phased out, [Google] will not build alternative identifiers to track individuals...
Introducing Comscore Predictive Audiences
Celebrating Data Privacy Day
Global State of Mobile
Mobile continues to represent a majority of the time spent online, which has impacted the way consumers watch videos, order food, and make payments. The 2020 landscape has seen major changes, includin...
How To Solve Identity & Safeguard Privacy
Ushering in the Next Generation of TV
Comscore Reaches Integration Milestone for YouTube Measurement in Google Ad...
Our Roadmap for Safeguarding Continuity in EU-U.S. Data Transfers for Comsc...
The Future of Measurement in a Cookieless World
How Comscore and LiveRamp are building the next generation of television an...
Balancing Legal and Privacy Protections with Business Needs in the Age of C...
Contextual Targeting for Advertising on Connected TV
Comscore Measurement in a Cookieless World
CCPA & Effective Marketing Are Not Mutually Exclusive
The Changing State of Privacy