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A New Model For Cross-Platform Measurement

2017 U.S. Cross-Platform Future in Focus

Why Marketers Need to Know About Advanced Currencies

Advanced currencies are a relatively new phenomenon, allowing television advertisers to identify audiences by moving beyond a standard age and sex demography to focus on consumer targets.

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Advanced TV Targeting Early In A Mega Trend

Legal Strategy Webinar

With Comscore's local television and advanced demographics information, you can easily target viewers seeking legal counsel and improve your media ROI.

Variety Big Data Summit: Remarks by Gian Fulgoni

The New Digital Ecosystem: Navigating the Cross-Platform Reality

Comscore in Journal of Advertising Research on How Data Analytics, Social M...

How Advanced Currencies are Moving the Industry Beyond Age/Gender Demos

Local TV Furniture Advertising: Advanced Targeting To Increase Store Traffi...

Reaching New TV Show Viewers with Precision

Reach vs. Ratings: Bridging the Divide Between TV and Digital Metrics

What Millennials’ YouTube Usage Tells Us about the Future of Video Viewersh...

Roku Leads OTT Streaming Devices in Household Market Share

Understanding CNN’s Unduplicated Cross-Media Audience Footprint

The CNN Cross-Media Report

Comscore and Adobe Partner to Deliver Seamless Cross-Platform Audience Insi...