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Oracle Data Cloud Names Comscore to Premier Data Provider Program

As you may have seen, Oracle Data Cloud recently unveiled a new Premier Data Provider program, which is designed to make it easier for media buyers to identify and activate high-quality, relevant and...

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More Front-End Automation Needed For Addressable TV: DISH’s Arrix

Local TV & Agency Sales Conference 2018

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“It’s like Thunder, Lightning, Severe Weather is Frightening:” How Harsh We...

When Linear TV and Digital Collide: The Rise of the Virtual MVPD

Hulu Hopes Comscore Campaign Ratings Quantify Shared Viewing

The Future of CTV Advertising Panel

Leveraging Digital Platforms to Drive Live Sports Tune-In

Delivering Impact: Advancing this Year’s Upfronts

How Comscore, Dish & Sling Innovate in Addressable Ad Measurement

YouTube Tune-In Study Shows Ad Recency and Frequency Correlate with Viewers...