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Learn how TV and digital audience information can be effectively employed to efficiently reach and persuade ideal voters.

Millennials going mobile

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Reaching New TV Show Viewers with Precision

Every year, content creators invest millions of dollars in the creation and promotion of new TV shows. To boost the new show’s chance of success, its vital that networks know how to best reach the key...

Comscore Plan Metrix, Now with Mobile Data!

Premium Publishers Drive Much Higher Brand Lift, Particularly Mid-Funnel

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Targeting Casino-Goers

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The State of Mobile News Audiences in 3 Charts

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Roku Leads OTT Streaming Devices in Household Market Share