More Insights

How Home Improvement Brands Can Stay Top-of-Mind With Smarter TV Buys

The Rise of Streaming Services and the Role of 3rd Party Measurement

Navigating Limited Ad Spaces During Key Events

While TV advertising sponsorship remains a key avenue for reaching engaged audiences during key events, Comscore’s advanced TV measurement tools help you identify alternative telecasts for your media...

Actor Matthew Jones on Paul Dergarabedian's Podcast "Many Screens, Big Pict...

Massive, Passive Measurement Is A Panel-Beater

Acting the Part with Matthew Jones

Paul Dergarabedian is joined by Matthew Jones, a Chicago-born and trained actor who has appeared in more than 60 different television shows and motion pictures.

What the Recovery Looks Like in Hotels and Vacation Rentals

Movie Theaters are Primed for a Comeback

Relative Errors in Television Audience Measurement: The Future is Now

Can "Mortal Kombat" & "Demon Slayer" Power A Record Weekend!?

March Madness 2021 Analysis: How Ad Placement Analytics Can Empower Campaig...

The New Theatrical Experience with Jason Brenek

Looking Ahead to the Tokyo Olympics: What TV Media Buyers Can Learn from TV...

Godzilla Vs. Kong Third Weekend in Theaters and Major Milestones

Signal and Telegram messaging apps' recent surge in engagement

What does the box-office success of "Godzilla Vs. Kong" mean for the future...

Online dating platform Bumble IPOs amidst strong online engagement metrics

How to Find Success on TikTok