2024 State of Gaming Report
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Connecting with Furniture Shoppers Online
Hint: the first step is to understand them!
Jennifer Vlahavas’s presentation discusses trends over the past year as they specifically relate to home furnishings sales online and key players within the space. She shows how home furnishings retailers are using social media and the real impact it has on buying behavior. Her presentation also examines how consumers use the Internet and search specifically during their purchase process regardless of the channel in which they ultimately purchase.