Actor Matthew Jones on Paul Dergarabedian's Podcast "Many Screens, Big Pict...
Massive, Passive Measurement Is A Panel-Beater
Movie Theaters are Primed for a Comeback
As we look toward the end of the pandemic, the success of "Godzilla vs. Kong" in movie theaters that had been shuttered for a year has raised prospects for the return of movie exhibition. Corresponden...
Can "Mortal Kombat" & "Demon Slayer" Power A Record Weekend!?
¿Cómo conectar marcas con audiencias multiculturales?
Godzilla Vs. Kong Third Weekend in Theaters and Major Milestones
Paul Dergarabedian, Senior Media Analyst for Comscore, breaks down the box office results for the weekend of April 16, 2021. Notably, Godzilla vs. Kong broke the $80 million mark in North America.
What does the box-office success of "Godzilla Vs. Kong" mean for the future...
¿Cómo mide Comscore?
"The beautiful thing about Comscore is the ratings are far more consistent....
A un año de la pandemia: Tendencias y Comportamientos Digitales, Automotriz...
Seedtag y la publicidad contextual
Addressable Ads Promise Outcome-Based Metrics
El Estado de la Banca Digital en América Latina
Connected TV: La nueva era en la publicidad digital
La transformación digital del negocio de alimentos
El Estado de Social Media en América Latina
Uber Eats y el delivery en pandemia
E-Planning y la publicidad programática