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Nearly 34 Percent of EU5 Apple iPad Users Also Own an iPhone

Information that was exclusively released in our latest white paper (Connected Europe: How Smartphones and Tablets are Shifting Media Consumption) shows that 33.7 percent of iPad users in EU5 (France,...

Mobile Media Usage Sees Strong Growth Across EU5

In October 2011, 76 percent of smartphone owners in the EU5 were mobile media users, meaning that they browsed the mobile web, accessed applications, or downloaded content. The impressive 62 percent g...