Featured News

23. Okt. 2023 - Broadcasting+Cable
Comscore Adds Social Media To Cross-Platform Digital Measurement
24. Okt. 2023 - AdAge
New AI Tool for Political Ads Aims to Improve Connected Tv Targeting
24. Okt. 2023 - AdExchanger
Comscore’s Proximic Adds New Political Segments To The Trade Desk
19. Okt. 2023 - AdExchanger
Authenticated Inventory: A Necessary Premium
19. Okt. 2023 - MediaPost
Cable TV Concerns? Some Small-To-Midsized Networks Counter: We're Growin...
19. Okt. 2023
Comscore, SeeHer deepen partnership for ad campaign gender-equality insi...
20. Okt. 2023 - StreamTV Insider
Comscore integrates Roku data into campaign measurement product
19. Okt. 2023 - NextTV
Roku Ads Integrated Into Comscore Campaign Ratings
13. Okt. 2023
FULL EPISODE: Inside ComScore’s bid to become a one-stop shop for advert...
10. Okt. 2023 - MediaPost
Theatrical Box Office Jumps 26% On 17% Boost In TV Buys
9. Okt. 2023 - CNBC
‘The Exorcist: Believer’ now faces its biggest foe: Taylor Swift
6. Okt. 2023
Media Buying Summit: Measurement issues still plague the business, but a...
6. Okt. 2023
Theaters look to Taylor Swift to shake off box office strike pain
5. Okt. 2023 - CNBC
‘The Exorcist: Believer’ and Hispanic audiences: A match made in horror...
3. Okt. 2023 - CNBC
Beyonce’s Renaissance Tour film is coming to save the day for the weak D...
1. Okt. 2023
Chinese Films Take First, Third and Fifth Places at Global Box Office on...
30. Sept. 2023
India Box Office: ‘Gadar 2’ Scores New Record, ‘Jawan’ Breaks It In A Da...
28. Sept. 2023 - AdExchanger
AdExplainer: What Is Return-Path Data (RPD)?