Más insights

Measurement of Fraudulent Traffic Must be Stricter

As much as 40% of digital video campaigns can be originating from non-human or fake traffic, says Anne Hunter in an interview with Beet.TV.

How Walmart & Target are winning mobile

This past holiday season nearly a quarter of online shopping was done using a mobile device – meaning it’s no longer OK for a retailer to have a good web site – they also need to master selling via sm...