Comscore (NASDAQ: SCOR), a global media measurement and analytics company, in association with IAB Brazil, the Interactive Advertising Bureau, released the results from Digital Ad Spend in B... Leer más
Viacom (NASDAQ: VIAB, VIA) and Comscore (NASDAQ: SCOR) today announced a breakthrough multi-year partnership for cross-platform measurement, which marks the first cross-platform deal for the... Leer más
Today, at The Advertising Research Foundation's (The ARF) Re:Think 2016 conference, Comscore (NASDAQ: SCOR) chairman and co-founder, Dr. Magid Abraham, received the Lifetime Achievement Awar... Leer más
Comscore, Inc. (NASDAQ: SCOR) today announced the publication of its latest report, The Value of a Digital Ad: How Validated Reach & Frequency Metrics Can Drive Campaign ROI. Available to th... Leer más
Comscore (NASDAQ: SCOR) today announced that the company is now certified as a Validated Digital Advertising Assurance Provider (DAAP) through the Trustworthy Accountability Group (TAG) Anti... Leer más
Comscore, Inc. (NASDAQ: SCOR) today announced the launch of MMX® Multi-Platform in Turkey. Building on MMX®, Mobile Metrix® and Video Metrix® from the Comscore Audience Analytics suite, MMX... Leer más
Comscore, Inc. (NASDAQ: SCOR) today announced the launch of Mobile Metrix® in the Philippines for the reporting of mobile web and app audiences on smartphones and tablets. Leer más
Comscore, Inc. (NASDAQ: SCOR) today announced that it will host an Investor Day on Wednesday, March 16 beginning at 12:30 p.m. EDT at the Waldorf Astoria in New York City. Leer más
A strong majority of tech-savvy consumers use mobile devices to shop, purchase and track packages, a recent UPS Pulse of the High-Tech Online Shopper survey shows. Leer más
Comscore (NASDAQ: SCOR) and the Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, today... Leer más
Comscore, Inc. (NASDAQ: SCOR) announced today the completion of its merger with Rentrak to create a new cross-platform measurement company built on a precise, innovation-led understanding of... Leer más
Comscore, Inc. (NASDAQ: SCOR) and Rentrak Corporation (NASDAQ: RENT) today announced that in separate special meetings of Comscore and Rentrak shareholders, Comscore shareholders voted to ap... Leer más
Comscore (NASDAQ: SCOR), a global media measurement and analytics company, announced that Consejo de Investigación de Medios (CIM), considers that the Comscore Enumeration Survey methodology... Leer más
Comscore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, announced today that the Media Rating Council (MRC) has voted to grant accreditation to MMX®, comSco... Leer más
Comscore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, and the CESP (Centre d’Etude des Supports de Publicité) today announced that a full audit of validated Campai... Leer más
Comscore (NASDAQ : SCOR), a global media measurement and analytics company, today reported holiday season U.S. retail e-commerce spending from desktop computers for the entire November-Decem... Leer más
Comscore, Inc. (NASDAQ: SCOR) and Rentrak Corporation (NASDAQ: RENT) today announced that the registration statement on Form S-4 filed with the U.S. Securities and Exchange Commission (“SEC”... Leer más
Millward Brown and Comscore today announced a partnership designed to give brands an unprecedented understanding of how their digital advertising is performing. Leer más