- 26 de septiembre, 2015

Delivering Trust In Programmatic

Presentador: Milan Dolinar, VP Sales DACH

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Key Themes included:

  • Finding quality inventory in programmatic
  • The importance of holistic and consistent metrics across programmatic and traditional media planning
  • How pre-bid capabilities, working alongside post-bid verification, can shed new light on just how effective digital media can be for all players